Thursday, February 3, 2011

Cake Lingerie - MyBust™ – Personalise Your Fit

The always gorgeous Cake Lingerie have released their new collection and Belly Beyond is the very first in the country to get it.  This season Cake have added the revolutionary MyBust™which recognises that different size breasts have different needs when it comes to support, comfort and fit.


MyBust™ – Personalise Your Fit
Women are not all the same size, hence they have different needs and wants especially in nursing bras. By understanding that no two sizes are the same and that one bra style cannot cater for all the different shapes and sizes, us real women have, we have been able to create a technology that customises each bra to that particular size.

This revolutionary technology is called ‘MyBust™’. It is specifically designed so that each bra caters for that particular size. Different construction and styling has been applied to customise each bra as a ‘B’ cup women would not have the same needs and wants as a ‘G’ cup women.

Plunge bras have been specially engineered for B-D cups to provide more lift and give that desirable shape with the foam padding and plunged neckline. The balcony bras for DD-G cups are constructed to give optimal support and comfort with higher centre front wider straps and feeding clips.

Still keeping with our beautiful designs and functionality of 6 hook and eye band clasps with easy cotton lined drop cups, our MyBust™ technology further allows women to have an ideal bra customised to their needs.

Check out the gorgeous Velvet Delight or Turkish Delight here and choose your best fit!

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